When attending BeautyWorld 2024 in Dubia, Pelham wanted a premium and physical take away for their stand. Utilising the visuals and imagery we already had, and making all of the sales information clean, legible and premium. The initial takes for this, was a small sales book/leaflet.

We suggested a more premium perfect bound magazine. Referencing the beauty and cosmetic magazines the industry has grown to know and expect.

We decided to add gold foiling to the cover, adding a touch of premium without overdoing it.

To prevent the magazine from being extremely repetitive, slight variations in the layouts were designed, to allow readers to remain familiar with the pages, but help prevent repetitiveness.

We received really great feedback from this, and the updated version of this is in the works.

We also created a digitalised version, where each product was linked to the website where potential customers could order samples directly.

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